BVD | Preparing H&M for US launch | Identity, Journey, Logotyp
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Brand development of H&M
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Rumours Are True | Defining H&M's Brand Identity
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Rumours Are True | Defining H&M's Brand Identity
A causal relationship model linking corporate reputation and customer-based brand equity: A customer perspective | Emerald Insight
Rumours Are True | Defining H&M's Brand Identity
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PDF) Brand Audit for H&M: Fashion and Quality at the Best Price | Carina Tamer - Academia.edu
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Building Consumer-based Brand Equity for Fast Fashion Apparel Brands in the Indian Consumer Market - Rajesh Sharma, 2020
